Veluna

A refined website experience positioning a London interior studio as a global tastemaker.

  • INTERIOR

  • LUXURY

  • EDITORIAL

Veluna Project cover image

YEAR

2025

INDUSTRY

Design & Spatial Studios

CATEGORY

Business

COUNTRY

United Kingdom

01

Introduction

Veluna Studios is a London-based interior design firm known for sculptural forms, organic materials, and a deeply restrained aesthetic. Their work lives at the intersection of warmth and minimalism, creating spaces that feel intentional, timeless, and quietly powerful.

02

THE CHALLENGE

Veluna’s work was elevated, but their website wasn’t doing it justice. The previous site felt fragmented and overly visual, lacking narrative depth and editorial structure. Projects were shown, but not framed. The emotional intelligence behind each space was missing, and high-net-worth clients had no clear sense of what it means to work with Veluna Studios.

Veluna Project detail image

03

OUR SOLUTION

The strategy centered on restraint. Minimal layouts that allow form and texture to breathe. Longform copy that positions each project as a design narrative rather than a visual showcase. A Gallery & Lookbook system that treats past work as timeless compositions. We implemented a Custom Inquiry Form designed to filter and elevate leads, guiding potential clients through a considered entry point that reflects Veluna’s process and values.

04

THE OUTCOME

Veluna Studios now has a digital presence that reflects the caliber of their work. The website positions the studio as a refined authority in high-end residential interiors, attracting aligned clients across Europe and the Middle East. Projects are no longer just viewed, they’re understood. Inquiries are clearer, more intentional, and aligned with the studio’s level of expertise.

Veluna Project detail image
Veluna Project detail image
Veluna Project detail image
Veluna Project detail image
  • MORE WORKS

EST 2022

CONCERNS

Quick Guidance

Frequently
Asked Questions

Do you have any more questions?

General

What does Struxent specialize in?

We design and build high-performance landing pages, full multi-page websites, marketing sites, and e-commerce experiences for brands. Strategy, design, motion, and development are handled under one roof so everything works together.

Do you offer branding too?

Our focus is website experiences. We don’t offer standalone branding, but we refine visuals and messaging to ensure your website feels aligned and elevated.

What platforms do you use?

We build mostly with Framer, chosen for its performance, flexibility, and scalability. It allows us to design and develop high-end websites faster, with smooth interactions and a future-proof structure built to grow with your brand.

Do I need a Figma design to start?

No. In most cases, we design from scratch as part of the project. We work directly in Framer, combining design and development in one streamlined process, which removes the usual handoff friction. If you already have a Figma file and want us to implement it, we’re happy to build from it, especially if keeping your existing design is important to you.

Can you help with content and copywriting?

Yes. We help refine your existing copy and can support content structure and messaging so it’s clear, aligned, and conversion-focused. If you need full copywriting, we’ll scope it properly or collaborate with your team.

What if my visuals aren’t polished yet?

No worries. Our packages include visual content refinement for your website. We enhance and elevate your existing product or brand images - refining them, improving quality, and creating elevated mockups using AI and professional tools.

Do you offer SEO setup and analytics integration?

Yes. All packages include basic SEO setup such as semantic structure, meta tags, and sitemap setup. We can also integrate Google Analytics 4, Google Tag Manager, or HubSpot tracking during development. For deeper SEO strategy or long-term content SEO, we’re happy to collaborate with your team or recommend trusted partners.

Do you offer post-launch support?

Yes. Ongoing support, updates, and optimizations are available through our retainer packages.

EST 2022

CONCERNS

Quick Guidance

Frequently
Asked Questions

Do you have any more questions?

General

What does Struxent specialize in?

We design and build high-performance landing pages, full multi-page websites, marketing sites, and e-commerce experiences for brands. Strategy, design, motion, and development are handled under one roof so everything works together.

Do you offer branding too?

Our focus is website experiences. We don’t offer standalone branding, but we refine visuals and messaging to ensure your website feels aligned and elevated.

What platforms do you use?

We build mostly with Framer, chosen for its performance, flexibility, and scalability. It allows us to design and develop high-end websites faster, with smooth interactions and a future-proof structure built to grow with your brand.

Do I need a Figma design to start?

No. In most cases, we design from scratch as part of the project. We work directly in Framer, combining design and development in one streamlined process, which removes the usual handoff friction. If you already have a Figma file and want us to implement it, we’re happy to build from it, especially if keeping your existing design is important to you.

Can you help with content and copywriting?

Yes. We help refine your existing copy and can support content structure and messaging so it’s clear, aligned, and conversion-focused. If you need full copywriting, we’ll scope it properly or collaborate with your team.

What if my visuals aren’t polished yet?

No worries. Our packages include visual content refinement for your website. We enhance and elevate your existing product or brand images - refining them, improving quality, and creating elevated mockups using AI and professional tools.

Do you offer SEO setup and analytics integration?

Yes. All packages include basic SEO setup such as semantic structure, meta tags, and sitemap setup. We can also integrate Google Analytics 4, Google Tag Manager, or HubSpot tracking during development. For deeper SEO strategy or long-term content SEO, we’re happy to collaborate with your team or recommend trusted partners.

Do you offer post-launch support?

Yes. Ongoing support, updates, and optimizations are available through our retainer packages.

EST 2022

CONCERNS

Quick Guidance

Frequently
Asked Questions

Do you have any more questions?

General

What does Struxent specialize in?

We design and build high-performance landing pages, full multi-page websites, marketing sites, and e-commerce experiences for brands. Strategy, design, motion, and development are handled under one roof so everything works together.

Do you offer branding too?

Our focus is website experiences. We don’t offer standalone branding, but we refine visuals and messaging to ensure your website feels aligned and elevated.

What platforms do you use?

We build mostly with Framer, chosen for its performance, flexibility, and scalability. It allows us to design and develop high-end websites faster, with smooth interactions and a future-proof structure built to grow with your brand.

Do I need a Figma design to start?

No. In most cases, we design from scratch as part of the project. We work directly in Framer, combining design and development in one streamlined process, which removes the usual handoff friction. If you already have a Figma file and want us to implement it, we’re happy to build from it, especially if keeping your existing design is important to you.

Can you help with content and copywriting?

Yes. We help refine your existing copy and can support content structure and messaging so it’s clear, aligned, and conversion-focused. If you need full copywriting, we’ll scope it properly or collaborate with your team.

What if my visuals aren’t polished yet?

No worries. Our packages include visual content refinement for your website. We enhance and elevate your existing product or brand images - refining them, improving quality, and creating elevated mockups using AI and professional tools.

Do you offer SEO setup and analytics integration?

Yes. All packages include basic SEO setup such as semantic structure, meta tags, and sitemap setup. We can also integrate Google Analytics 4, Google Tag Manager, or HubSpot tracking during development. For deeper SEO strategy or long-term content SEO, we’re happy to collaborate with your team or recommend trusted partners.

Do you offer post-launch support?

Yes. Ongoing support, updates, and optimizations are available through our retainer packages.

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